Not one of them asked for a website.
All nine started with somebody describing something they were doing by hand, every single day.
"So what does it cost to rent this?" Open the spreadsheet, find the bracket, apply the discount, and only then answer. Ten times a day.
Today the price works itself out, with the multi-day discount already applied.
See how it was built
The order comes in over WhatsApp written any which way, and someone in the kitchen has to guess what the customer meant.
Today the customer builds his order step by step and it reaches the kitchen with nothing left to guess.
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The same four questions every day: what dates are open, how much it costs, how many nights, what's included.
Today the guest arrives on WhatsApp with dates, suite and total already settled.
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Putting together Saturday's game takes eight messages, and sometimes two groups still end up on the same pitch.
Booking takes three steps, and it has been running since before the doors opened.
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You run out of gas. You write, you wait, you ask the price, you wait again. You still haven't ordered anything.
Today the order goes out in 30 seconds, and the household items ride along on the same trip.
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They arrive asking only about the price, because the price was the only part they managed to understand.
Today the site answers the fear and shows the evidence before the patient writes.
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"How much is a trailer?" Depends on the crop, the hectares and the tractor they own. It's never the same answer.
Today the quoting tool asks those three things up front, and the request arrives ready to be answered with a number.
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If that one person is away, the site sits there showing last week's score.
Today each division publishes its own results, rosters, news and store items.
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The customer asks about a bike, and what he's really asking is whether it will work for what he wants to do.
Today the catalog filters by terrain, budget and engine size, and the differences show up side by side.
See how it was builtDoes your business have a process like this?
Almost all of these started with somebody telling me over WhatsApp about something they did by hand every day.